CBD Branding, Packaging & Website Design
The popularity of CBD products in the UK has grown significantly in recent years as more and more people are becoming aware of its potential use to help with certain medical conditions, and the legal understanding of its use is becoming clearer. Businesses are setting up to capitalise on this growing market opportunity, but soon realise the challenges involved in not only standing out from the crowd, but also the restrictions in marketing and selling CBD products online – with many popular payment gateways and digital platforms not allowing CBD products to be promoted using their channels, as many countries have very different legal positions on the sale of CBD.
CBD cannot currently be legally marketed as a medical product in the UK (without a licence), but as long as the THC value’s are less than 0.2% and are officially tested in EU approved labs (with each product having an official lab report available), they can be sold legally, with many retailers classifying them as a food or health supplement. Many CBD products exist, such as CBD oils & capsules, CBD vapes, CBD moisturisers, CBD products for pets and all kinds of CBD food and drink products.
The team at Clinton Smith have worked with both startups and established CBD companies in producing creative CBD brand identities and applying the CBD branding across all printed and digital channels of communication, including product packaging design, promotional advertising and social media profile setups.
We have also created e-commerce CBD website designs that include options for multi-lingual and multi-currency variables for international sales and integrated digital marketing to help connect consumers with products and promotions via email newsletters and social media channels. We can also connect the website with merchant providers that allow for CBD product sales.
If you are a CBD business looking to create a memorable brand identity and apply it to product packaging and website design, contact us today.View All Blog Posts